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    - XinHua PR Newswire
    - YES PR News

    XFMedia Announces Financial Results for the First Quarter 2008

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    Tuesday, May 13, 2008
    BEIJING, May 13 /Xinhua-PRNewswire-FirstCall/ -- Xinhua Finance Media Limited (“XFMedia” or “the Company”; Nasdaq: XFML), a leading media group in China, today announced its unaudited financial results for the first quarter ended March 31, 2008.

    First Quarter 2008 Highlights

    -- Net revenue for the first quarter exceeded mid-point guidance by 33.5%

    to $36.7 million

    -- Strong y-o-y performance in adjusted EBITDA (non-GAAP)(1) growing by

    70% to $3.1 million

    -- Adjusted net income1 per diluted ADS for the first quarter of 2008 was

    $0.02

    -- Continued expansion in Broadcast, Print, and Outdoor, our higher margin

    businesses

    -- Full year 2008 net revenue forecast increased to range from $195

    million to $205 million and full year 2008 adjusted net income per

    diluted ADS estimated to range from $0.31 to $0.33

    -- Second quarter 2008 net revenue estimated to range from $48 million to

    $50 million and adjusted net income per diluted ADS to range from $0.07

    to $0.09

    "We are pleased to report a great start to the year,” said Ms Fredy Bush, XFMedia’s Chief Executive Officer, “with strong year-over-year growth for the first quarter and overall results ahead of management forecasts. We focused on expanding our higher margin businesses such as Broadcast, Print and Outdoor. Integration has also been proceeding smoothly, with Production integrated into the Broadcast Group and Research integrated into the Advertising Group, giving us three business groups from five before. Current ranking for the NMTV satellite station reached a high of 23rd out of 35 provincial satellite stations in April 2008, boosted by the growing popularity of our Fortune China TV programs and the launch of “The Scene”, a daily lifestyle program for the upwardly mobile.”

    “In line with our promised expansion in Print, we announced the launch of Investor Journal, a weekly newspaper aimed at informing the growing retail investor market. We also formed the Xinhua Media Entertainment subsidiary and partnered with China Film Group to focus on Sino-US film development, production, and pre-production. Capitalizing on these opportunities, we continue to solidify our market position as a leading media group in China,” Ms Bush added.

    (1) In this quarter, the definitions of adjusted EBITDA and adjusted net

    income have been revised to better reflect the Company’s underlying

    financial and operational performance. Please refer to Chart 8 for

    detailed calculations of adjusted EBITDA and adjusted net income.

    First Quarter 2008 Financial Results

    The following is a summary of our financial results for the first quarter of 2008:



    Chart 1: Summary of financial results

    3 months 3 months 3 months

    ended ended ended 08Q1 vs 08Q1 vs

    Mar 31, Mar 31, Dec 31, 07Q1 07Q4

    In US millions 2008 2007 2007 growth % growth %

    Net revenue 36.7 16.7 48.5 120% -24%

    Adjusted EBITDA(1) 3.1 1.8 9.9 70% -69%

    Net income (loss)(2) (8.3) 12.6 4.2 N/A N/A

    Net income per ADS

    - diluted(4) $(0.13) $0.23 $0.06 N/A N/A

    Adjusted net income(1),(3) 1.4 1.9 8.6 -23% -83%

    Adjusted net income per

    ADS - diluted(4) $0.02 $0.04 $0.12 -50% -83%

    (1) In this quarter, the definitions of adjusted EBITDA and adjusted net

    income have been revised to better reflect the Company’s underlying

    financial and operational performance. Please refer to Chart 8 for

    detailed calculation of adjusted EBITDA and adjusted net income.

    (2) The year-on-year decrease in net income is primarily due to a one-time

    tax gain of $12.3 million in the first quarter of 2007, and for the

    first quarter of 2008 increased share-based compensation expense and

    costs for Sarbanes-Oxley compliance. The sequential decrease in net

    income is primarily due to seasonality, share-based compensation

    expense, and costs for Sarbanes-Oxley compliance for the first quarter

    of 2008.

    (3) The year-on-year decrease in adjusted net income is primarily due to

    increased tax provisions and costs for Sarbanes-Oxley compliance for

    the first quarter of 2008. The sequential decrease in adjusted net

    income is primarily due to seasonality and costs for Sarbanes-Oxley

    compliance for the first quarter of 2008.

    (4) Please refer to Chart 9 for weighted average number of ADS on a

    diluted basis.

    Net Revenue

    Net revenue for the first quarter of 2008 was $36.7 million, up 120% year-over-year from $16.7 million in the first quarter of 2007 or down 24% sequentially from $48.5 million in the fourth quarter of 2007. The primary reason for quarter-on-quarter sequential decline is the seasonality of the media industry, which historically is impacted in the first quarter by the Chinese New Year holiday. This year’s first quarter slowdown in advertising was further impacted by the National People’s Congress of China held in March.

    Net Revenue by type and business group

    The following is a summary of net revenue by business group reconciled to types of revenue provided in the accompanying consolidated financial statements for the first quarter of 2008. Please note that as of first quarter 2008, our business groups have been integrated from five (Advertising, Broadcast, Print, Production, and Research) to three, with Production integrated into Broadcast and Research integrated into Advertising.



    Chart 2: Revenue breakdown by type and business group

    In US millions Advertising(1) Broadcast(2) Print Total

    Net revenue:

    Advertising services 16.9 3.4 0.8 21.1

    Content production -- 0.6 -- 0.6

    Advertising sales 4.6 6.8 3.4 14.8

    Publishing services -- -- 0.2 0.2

    Total net revenue: 21.5 10.8 4.4 36.7

    (1) In the first quarter of 2008, the former Research Group was integrated

    into the Advertising Group.

    (2) In the first quarter of 2008, the former Production Group was

    integrated into the Broadcast Group.

    Advertising Group

    Net revenue for the Advertising Group for the first quarter of 2008 was $21.5 million, up 159% year-over-year from $8.3 million in the first quarter of 2007. Net revenue for the first quarter of 2008 was down 29% sequentially from $30.1 million in the fourth quarter of 2007, primarily due to seasonality.



    Chart 3: Revenue breakdown of the Advertising Group

    3 months 3 months 3 months 3 months

    ended ended ended ended

    In US Mar 31, Mar 31, Growth Mar 31, Dec 31, Growth

    millions 2008 2007 % 2008 2007 %

    Advertising(1):

    Television -- 1.0 -100% -- 4.6 -100%

    Print/Online 6.4 4.8 35% 6.4 12.8 -50%

    Outdoor/Other 6.5 1.5 313% 6.5 6.0 6%

    BTL Marketing 7.4 -- -- 7.4 5.5 35%

    Research(2) 1.2 1.0 28% 1.2 1.2 5%

    Subtotal: 21.5 8.3 159% 21.5 30.1 -29%

    (1) In the first quarter of 2008, the former Television business of the

    Advertising Group was migrated into the Broadcast Group.

    (2) In the first quarter of 2008, the former Research Group was integrated

    into the Advertising Group. The 2007 comparative numbers are adjusted

    accordingly.

    Broadcast Group

    Net revenue for the Broadcast Group for the first quarter of 2008 was $10.8 million, up 116% year-over-year from $5.0 million in the first quarter of 2007 or down 17% sequentially from $12.9 million in the fourth quarter of 2007, primarily due to seasonality.



    Chart 4: Revenue breakdown of the Broadcast Group

    3 months 3 months 3 months 3 months

    ended ended ended ended

    In US Mar 31, Mar 31, Growth Mar 31, Dec 31, Growth

    millions 2008 2007 % 2008 2007 %

    Broadcast:

    Television(1) 5.8 3.8 52% 5.8 3.7 55%

    Radio 1.6 0.4 283% 1.6 2.1 -24%

    Mobile 2.8 -- -- 2.8 5.3 -47%

    Production(2) 0.6 0.8 -26% 0.6 1.8 -68%

    Subtotal: 10.8 5.0 116% 10.8 12.9 -17%

    (1) In the first quarter of 2008, the former Television business of the

    Advertising Group was migrated into the Broadcast Group.

    (2) In the first quarter of 2008, the former Production Group was

    integrated into the Broadcast Group. The 2007 comparative numbers are

    adjusted accordingly.

    Print Group

    Net revenue for the Print Group for the first quarter of 2008 was $4.4 million, up 31% year-over-year from $3.4 million in the first quarter of 2007 or down 18% sequentially from $5.4 million in the fourth quarter of 2007, primarily due to seasonality.



    Chart 5: Revenue breakdown of the Print Group

    3 months 3 months 3 months 3 months

    ended ended ended ended

    In US Mar 31, Mar 31, Growth Mar 31, Dec 31, Growth

    millions 2008 2007 % 2008 2007 %

    Print:

    Newspaper 2.3 1.9 21% 2.3 2.6 -11%

    Magazines 2.1 1.5 44% 2.1 2.8 -25%

    Subtotal: 4.4 3.4 31% 4.4 5.4 -18%



    Gross Profit

    Gross profit for the first quarter of 2008 was $13.1 million, up 161% year-over-year from $5.0 million in the first quarter of 2007 or down 29% sequentially from $18.6 million in the fourth quarter of 2007. Adjusted gross profit (non-GAAP), defined as gross profit before amortization of intangible assets from acquisitions, for the first quarter of 2008 was $15.1 million, up 147% year-over-year from $6.1 million in the first quarter of 2007 or down 26% sequentially from $20.5 million in the fourth quarter of 2007. We provide adjusted gross profit to break out the amortization of intangible assets from acquisitions charged within cost of revenue. Chart 6 provides a breakdown of adjusted gross profit by business group.



    Chart 6: Reconciliation for adjusted gross profit by business group



    In US millions Advertising Broadcast Print Total

    Gross Profit 6.1 4.0 3.0 13.1

    Amortization of intangible assets

    from acquisitions(1) 0.4 1.4 0.2 2.0

    Adjusted gross profit 6.5 5.4 3.2 15.1

    (1) Amortization of intangible assets from acquisitions includes assets

    such as client database, brand names, and production inventory.

    Operating Expenses

    Operating expenses for the first quarter of 2008 were $19.3 million, up 194% year-over-year from $6.6 million in the first quarter of 2007 or up 54% sequentially from $12.5 million in the fourth quarter of 2007. The year-on-year and sequential increases are mainly due to an increase in selling and marketing expenses in line with increased revenue, increased share based compensation expense, and costs for Sarbanes-Oxley compliance.

    Total operating expenses were composed of selling and marketing expenses and general and administrative expenses. Selling and marketing expenses for the first quarter of 2008 were $5.1 million, up 225% year-over-year from $1.6 million in the first quarter of 2007 or down 11% sequentially from $5.8 million in the fourth quarter of 2007.

    General and administrative expenses for the first quarter of 2008 were $14.1 million, up 183% year-over-year from $5.0 million in the first quarter of 2007 or up 110% sequentially from $6.7 million in the fourth quarter of 2007. Included in general and administrative expenses was $4.9 million of share based compensation expenses.

    Adjusted EBITDA (non-GAAP)

    Adjusted EBITDA (non-GAAP), defined as earnings before one time items, other income, interest income and expense, taxes, depreciation, amortization of intangible assets from acquisitions and share-based compensation expenses, for the first quarter of 2008 was $3.1 million, up 70% year-over-year from $1.8 million in the first quarter of 2007 or down 69% sequentially from $9.9 million in the fourth quarter of 2007. The primary reasons for sequential decline in adjusted EBITDA are seasonality and the Sarbanes-Oxley compliance process. For a reconciliation from income from operations to adjusted EBITDA, refer to Chart 8.



    Chart 7: Adjusted EBITDA by business group

    In US millions Advertising Broadcast Print Total

    Adjusted EBITDA by business

    group 2.9 3.1 1.7 7.7

    Less: net head office expenses (4.6)

    Adjusted EBITDA 3.1



    Net Income and Adjusted Net Income (non-GAAP)

    Net loss for the first quarter of 2008 was $8.3 million, down by $20.9 million year-over-year from net income of $12.6 million in the first quarter of 2007 or down by $12.5 million sequentially from net income of $4.2 million in the fourth quarter of 2007. The net income of $12.6 million for first quarter of 2007 included a one-time tax gain of $12.3 million. The primary reasons for the year-on-year decline are the one-time tax gain, increased share based compensation expense, and higher costs to support Sarbanes-Oxley compliance. The primary reasons for the sequential decline in net income are seasonality, increased share based compensation expense, and costs for Sarbanes-Oxley compliance for the first quarter of 2008.

    Adjusted net income (non-GAAP), defined as net income before one-time items, amortization of intangible assets from acquisitions, share-based compensation expenses and imputed interest, for the first quarter of 2008 was $1.4 million, down 23% year-over-year from $1.9 million in the first quarter of 2007 or down 83% sequentially from $8.6 million in the fourth quarter of 2007. The primary reasons for year-over-year decline in adjusted net income are increased tax provisions and costs for Sarbanes-Oxley compliance. The primary reasons for sequential decline in adjusted net income are seasonality and costs for Sarbanes-Oxley compliance. For a reconciliation from net income to adjusted net income, please refer to Chart 8.

    Outlook for second quarter and full year of 2008

    XFMedia estimates its net revenue for the second quarter of 2008 will range from $48 million to $50 million. Second quarter adjusted net income per ADS is estimated to range from $0.07 to $0.09 per diluted ADS based on 81.8 million total ADS equivalent average shares outstanding.

    XFMedia is raising its estimate of net revenue for full year 2008 to range from $195 million to $205 million from previously forecasted range of $190 million to $200 million. Full year adjusted net income per ADS for 2008 is estimated to range from $0.31 to $0.33 per diluted ADS based on 82.7 million total ADS equivalent average shares outstanding.

    XFMedia also expects that for the full year 2008, share-based compensation expense will be approximately $10 million, amortization of intangible assets from acquisitions approximately $13 million, and imputed interest approximately $4 million. This forecast reflects XFMedia’s current and preliminary view, which is subject to change.

    Other Corporate Developments

    Over the first quarter of 2008, the Company continued to implement its share buyback program, buying back $2.9 million for 1,017,118 ADSs. These shares will be canceled in accordance with Cayman company law.

    We also issued $30 million in convertible preferred shares to Yucaipa in February, increasing Yucaipa’s total ownership of our shares from around 6% to 12% assuming full conversion. The convertible preferred shares are subject to a one year lock-up period before they can be converted into common shares or ADSs at a conversion price of $6.00 per ADS. The increased investment from a world-class, long-term investor like Yucaipa is a vote of confidence in both the fundamentals and growth prospects of our Company.

    Conference Call Information

    Following the earnings announcement, XFMedia’s senior management will host a conference call on May 12, 2008 at 8:00pm (New York) / May 13, 2008 at 8:00am (Beijing) to review the results and discuss recent business activities.

    Interested parties may dial into the conference call at:

    (US) +1 800 510 0178 or +1 617 614 3450

    (UK) +44 207 365 8426

    (Asia Pacific) +852 3002 1672

    Passcode: XFML

    A telephone replay will be available shortly after the call for one week at:

    (US Toll Free) +1 888 286 8010

    (International) +1 617 801 6888

    Passcode: 68168556

    A real-time webcast and replay will be also available at: http://www.xinhuafinancemedia.com/earnings-webcast

    About XFMedia

    Xinhua Finance Media (“XFMedia”; Nasdaq: XFML) is a leading media group in China with nationwide access to the upwardly mobile demographic. Through its synergistic business groups, Advertising, Broadcast, and Print, XFMedia offers a total solution empowering clients at every stage of the media process and connecting them with their target audience. Its unique platform covers a wide range of media assets, including television, radio, newspaper, magazine, outdoor, online and other media assets.

    Headquartered in Beijing, the company has offices and affiliates in major cities of China including Beijing, Shanghai, Guangzhou, Shenzhen and Hong Kong. For more information, please visit http://www.xinhuafinancemedia.com .

    Safe Harbor

    This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates” and similar statements. Among other things, the outlook for second quarter and full year 2008 and quotations from management in this announcement, as well as XFMedia’s strategic and operational plans, contain forward-looking statements. XFMedia may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about XFMedia’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: our growth strategies; our future business development, results of operations and financial condition; our ability to attract and retain customers; competition in the Chinese advertising and media market; changes in our revenues and certain cost or expense items as a percentage of our revenues; the outcome of ongoing, or any future, litigation or arbitration, including those relating to copyright and other intellectual property rights; the expected growth of the Chinese advertising and media market; and Chinese governmental policies relating to advertising and media. Further information regarding these and other risks is included in our registration statement on Form F-1, as amended, filed with the Securities and Exchange Commission. XFMedia does not undertake any obligation to update any forward-looking statement, except as required under applicable law.

    Non-GAAP Financial Measures

    To supplement XFMedia’s consolidated financial results under U.S. GAAP, XFMedia also provides the following non-GAAP financial measures: adjusted gross profit, adjusted EBITDA and adjusted net income. XFMedia believes that these non-GAAP financial measures provide investors with another method for assessing XFMedia’s underlying operational and financial performance. These non-GAAP financial measures are not intended to be considered in isolation or as a substitute for the financial results under U.S. GAAP. For more information on these non-GAAP financial measures, please refer to Chart 8 of this release.

    To provide investors with a better understanding of our underlying operational and financial performance, starting from this quarter, XFMedia has adopted the measure “adjusted gross profit”, defined as gross profit excluding amortization of intangible assets from acquisitions, and has changed the methodology of presenting “adjusted EBITDA”, by defining adjusted EBITDA as earnings before one time items, other income, interest income and expense, taxes, depreciation, amortization of intangible assets from acquisitions and share-based compensation expenses, and “adjusted net income”, by defining adjusted net income as net income before amortization of intangible assets from acquisitions, imputed interest, share-based compensation expenses and one-time items.

    XFMedia believes these non-GAAP financial measures are useful to management and investors in assessing the performance of the Company and assists management in its financial and operational decision making. A limitation of using non-GAAP measures which exclude share-based compensation expenses is that share-based compensation expenses have been and will continue to be a significant recurring expense in our business. A limitation of using non-GAAP adjusted gross profit, adjusted EBITDA and adjusted net income is that they do not include all items that impact our net income for the period. Management compensates for these limitations by providing specific information regarding the GAAP amounts excluded from each non-GAAP measure. The accompanying tables have more details on the reconciliations between GAAP financial measures that are most directly comparable to non-GAAP financial measures.

    The following is a reconciliation of our non-GAAP financial results:

    Chart 8: Reconciliation of non-GAAP financial results

    3 months 3 months 3 months

    ended ended ended

    Mar 31, Mar 31, Dec 31,

    In US millions 2008 2007 2007

    Income (loss) from operations (6.2) 0.7 6.0

    Interest income 0.6 0.5 1.5

    Other income, net 0.3 - 0.8

    Depreciation 0.8 0.4 0.6

    Amortization of intangible assets from

    acquisitions 3.6 1.6 2.7

    Amortization of intangible assets from

    long-term contracts 1.2 1.5 1.2

    Share-based compensation expenses 4.9 1.4 0.6

    Adjusted EBITDA (2007 definition) 5.2 6.1 13.4

    Interest income (0.6) (0.5) (1.5)

    Other income, net (0.3) -- (0.8)

    One time items -- (2.3) --

    Amortization of intangible assets from

    long-term contracts (1.2) (1.5) (1.2)

    Adjusted EBITDA (2008 definition) 3.1 1.8 9.9

    Net income (loss) (8.3) 12.6 4.2

    One time items(1) -- (15.5) --

    Amortization of intangible assets from

    acquisitions 3.6 1.6 2.7

    Amortization of intangible assets from

    long-term contracts 1.2 1.5 1.2

    Share-based compensation expenses 4.9 1.4 0.6

    Imputed interest 1.2 1.8 1.1

    Adjusted net income (2007 definition) 2.6 3.4 9.8

    Amortization of intangible assets from

    long-term contracts (1.2) (1.5) (1.2)

    Adjusted net income (2008 definition) 1.4 1.9 8.6

    (1) The one time items of $15.5 million in the first quarter of 2007

    represent a $12.3 million one-time tax gain due to deferred tax effect

    arising from the reduction of income tax rate from 33% to 25%, which

    became effective on January 1, 2008, for all domestic companies and

    foreign invested enterprises in the People’s Republic of China; $2.3

    million reimbursement of IPO-related expenses; and $1.0 million other

    income.



    Net income and adjusted net income per ADS and per share are as follows:



    Chart 9: Net income and adjusted net income per ADS and per share



    3 months 3 months 3 months

    ended ended ended

    Mar 31, 2008 Mar 31, 2007 Dec 31, 2007

    Net income (loss) per ADS

    - basic $(0.13) $0.27 $0.06

    Net income (loss) per ADS

    - diluted $(0.13) $0.23 $0.06

    Weighted average number of ADS

    - basic 65.6 million 41.0 million 64.8 million

    Weighted average number of ADS

    - diluted 65.6 million 57.0 million 72.1 million

    Adjusted net income per ADS

    - basic $0.02 $0.01 $0.13

    Adjusted net income per ADS

    - diluted $0.02 $0.04 $0.12

    Weighted average number of ADS

    - basic 65.6 million 41.0 million 64.8 million

    Weighted average number of ADS

    - diluted 72.3 million 57.0 million 72.1 million



    Condensed Consolidated Balance Sheets

    (In U.S. dollars) Mar 31,2008 Dec 31,2007

    Unaudited Unaudited

    Assets

    Current assets:

    Cash 69,544,776 44,436,087

    Restricted cash (Note 1) 46,080,000 47,252,191

    Principal protected note (Note 2) 25,047,691 --

    Accounts receivable (Note 3) 45,151,426 45,706,766

    Prepaid program expenses 5,488,147 5,389,250

    Other current assets 19,843,783 16,272,798

    Total current assets 211,155,823 159,057,092

    Content production deposit and cost, net 7,857,353 8,855,896

    Property and equipment, net 9,129,706 9,191,959

    Intangible assets, net (Note 4) 228,891,685 233,505,913

    Goodwill 245,767,174 180,125,488

    Investment 500,000 500,000

    Principal protected note (Note 2) -- 24,909,929

    Deposits for acquisition of subsidiaries -- 25,634,000

    Other long-term asset 7,332,528 9,021,936

    Total assets 710,634,269 650,802,213



    Liabilities, mezzanine equity and

    shareholders’ equity

    Current liabilities:

    Bank borrowings 36,213,749 33,780,188

    Bank overdrafts 499,342 960,157

    Other current liabilities 79,536,992 40,542,213

    Total current liabilities 116,250,083 75,282,558

    Deferred tax liabilities 36,909,649 37,741,579

    Long term payables, non-current portion 61,561,836 69,081,763

    Total liabilities 214,721,568 182,105,900

    Minority Interests 2,038,406 2,060,745





    Mezzanine equity:

    Series B convertible preferred shares (par

    value $0.001; 300,000 shares authorized,

    issued and outstanding as of March 31, 2008) 29,450,000 --

    Shareholders’ equity:

    Class A common shares and nonvested shares

    (par value $0.001; 143,822,874 as of December

    31, 2007 and as of March 31, 2008 shares

    authorized; 90,061,269 as of December 31,

    2007 and as of March 31, 2008 shares issued

    and outstanding) 90,061 90,061

    Class B common shares (par value $0.001;

    50,054,619 as of December 31, 2007 and as

    of March 31, 2008 shares authorized;

    50,054,618 as of December 31, 2007 and

    March 31, 2008 shares issued and

    outstanding) 7,442 7,442

    Additional paid-in capital 443,784,465 439,516,974

    Retained earnings 15,423,398 23,903,560

    Accumulated other comprehensive income 5,118,929 3,117,531

    Total shareholders’ equity 464,424,295 466,635,568

    Total liabilities, mezzanine equity and

    shareholders’ equity 710,634,269 650,802,213



    Condensed Consolidated Statements of Operations

    3 months 3 months 3 months

    ended ended ended

    (in U.S. Dollars) Mar 31, 2008 Mar 31, 2007 Dec 31, 2007

    Unaudited Unaudited Unaudited

    Net revenue:

    Advertising services 21,176,603 9,074,956 32,427,419

    Content production 573,453 779,715 1,776,291

    Advertising sales 14,738,927 6,622,955 13,834,490

    Publishing services 201,224 202,430 436,503

    Total net revenue 36,690,207 16,680,056 48,474,703

    Cost of revenue:

    Advertising services 15,697,961 7,326,871 22,137,944

    Content production 442,057 266,850 593,496

    Advertising sales 7,152,328 3,905,913 6,922,148

    Publishing services 294,292 150,924 238,480

    Total cost of revenue 23,586,638 11,650,558 29,892,068

    Operating expenses:

    Selling and distribution 5,140,842 1,579,456 5,794,457

    General and administrative 14,137,279 4,988,225 6,740,401

    Total operating expenses 19,278,121 6,567,681 12,534,858

    Other operating income (Note 5) -- 2,261,788 --

    Income (loss) from operations (6,174,552) 723,605 6,047,777

    Other income (expenses) (Note 6)

    (810,563) (716,367) (660,440)

    Income (loss) before provision

    for income taxes and minority

    interest (6,985,115) 7,238 5,387,337

    Provision for income taxes

    (Note 7) 1,339,884 (12,915,380) 719,289

    Net income (loss) before

    minority interest (8,324,999) 12,922,618 4,668,048

    Minority interest (44,829) 332,884 510,928

    Net income (loss) (8,280,170) 12,589,734 4,157,120

    Dividend on convertible preferred

    shares 200,000 -- --

    Dividend declared on redeemable

    convertible preferred shares -- 1,338,333 --

    Net income (loss) attributable to

    holders of common shares (8,480,170) 11,251,401 4,157,120

    Net income (loss) per share:

    Basic - Common Shares (0.065) 0.137 0.032

    Basic - American Depositary

    Shares (0.130) 0.274 0.064

    Diluted - Common Shares (0.065) 0.113 0.029

    Diluted - American Depositary

    Shares (0.130) 0.226 0.058



    Condensed Consolidated Statements of Cash Flows

    3 months 3 months 3 months

    ended ended ended

    Mar 31, Mar 31, Dec 31,

    (in U.S. Dollars) 2008 2007 2007

    Unaudited Unaudited Unaudited

    Net cash provided by/(used in)

    operating activities (1,554,573) (7,460,850) 14,696,170

    Net cash provided by/(used in)

    investing activities (1,908,350) (14,248,357)(43,368,652)

    Net cash provided by/(used in)

    financing activities 26,418,367 161,567,987 (3,165,011)

    Effect of exchange rate changes 2,153,245 (280,453) 922,837



    Net increase/(decrease) in cash 25,108,689 139,578,327 (30,914,656)



    Cash, as at beginning of the period 44,436,087 36,353,547 75,350,743



    Cash, as at end of the period 69,544,776 175,931,874 44,436,087



    Notes to Financial Information

    1) Restricted cash

    Restricted cash is US dollar cash deposits pledged for the RMB loan

    facilities granted by banks for RMB working capital purposes.

    2) Principal protected note

    Principal protected note of $25.0 million represents investment on 100%

    Principal Protection Barrier Notes due on January 30, 2009.

    3) Accounts receivables and debtors turnover

    Debtors turnover for the fourth quarter of 2007 and first quarter of

    2008 were 87 days and 107 days respectively. Our business groups

    generally granted 90 days to 180 days average credit period to major

    customers, which is in line with the industry practices in the PRC.

    4) Intangible assets

    Net book value for intangible assets as of March 31, 2008 was $228.9

    million. It mainly represents the fair value of the long term

    advertising agreements for the Broadcast and Print Group. The net book

    value of the intangible assets were primarily composed of $97.2 million

    advertising license agreement for our TV business, $71.5 million

    exclusive advertising agreement for our newspaper business, and $7.8

    million exclusive advertising agreements we entered for radio

    advertising operations in Shanghai, Beijing and Guangdong. We are in

    the process of obtaining third-party valuations of certain identifiable

    intangible assets for the acquisitions we completed in 2007 and hence

    the net book value for intangible assets is preliminary and subject to

    revision once we complete the valuation exercise.

    5) Other operating income

    Other operating income of $2.3 million in the first quarter of 2007

    represents reimbursement of IPO related expenses by Bank of New York.

    Those expenses, all of which had been recorded in the 2006 income

    statement as operating expenses because they were not considered to be

    directly related to the sale of securities, related primarily to audit

    fees and fees paid to consultants during the listing process.

    6) Other income (expenses)

    Other income (expenses) includes net interest income (expense) and net

    other income (expense).

    7) Provision for income taxes

    Provision for income taxes includes deferred tax credits of $1.0

    million and $0.8 million in the fourth quarter of 2007 and first

    quarter of 2008.

    SOURCE Xinhua Finance Media Limited
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